Yinglun (Kayla) Tang
I build the partnerships and projects that bring international students to UK universities — and I write Soup England, my journal of slow living in London.
Senior Student Recruitment Officer · Northeastern University London
Where you can start
Featured work · Selected projects
Case study · International partnerships
First to recognise
When a major Chinese school network of 1,000+ students switched to a self-developed curriculum, UK admission stalled. I built the internal business case and made us the first UK university to officially recognise it in mainland China — a precedent Russell Group peers soon followed.
Case study · Channel partners
From 20 to 60 partners
I inherited an agent network with no shared process and a tangle of cross-office handovers. I audited every partner, built a clean tiered workflow, and delivered bespoke training — tripling the active network in a single year and lifting total applications by nearly 20%.
Case study · Conversion & events
The Taster Lecture series
To convert prospects into enrolments, I led a year-long taster-lecture programme — coordinating academics, marketing and ambassadors through one live, shared tracker. Around 40 sessions, 100+ registrations each, and a team that could focus on teaching, not logistics.
From the journal
Soup England
Away from campus, this is my lifestyle journal of slow living in London — seasonal cooking, quiet weekends, and the small habits that make a busy week feel less hurried. Honest suggestions, never a highlight reel.
By the numbers · Five years in higher ed
60+
Global channel partners managed
130%
Application growth from a key school group
100+
Recruitment events represented worldwide
£20k
Annual recruitment budget, ROI-managed
Soup England, by email
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